In my previous post I already wrote how WeChat has the potential to change the way we use social media.
The Wall Street Journal also picked up on the success of this 'Made-in-China' app and made a very informative video. It's clearly illustrates its popularity to the still oblivious American public. Must see:
How to market a yellow umbrella?
Protesters becoming marketeers?
How Hollywood is courting China
China has become Hollywood's second market and pleasing Chinese audiences and censors is more important than ever. But is Hollywood bowing in the right direction?
Can Chinese OPPO conquer the world?
Out of of nowhere a new high-end smartphone appeared. Where other brands spend millions on marketing and announce their new models months ahead, the OPPO Find 5 just made a silent entrance. Despite its quiet nature, the Find 5 already created a lot of buzz
Big yellow Duck a prey to Chinese censors?
It's june 4th, the 24th anniversary of the Tiananmen Square Massacre. How dit the beloved yellow duck got caught up in the cat-and-mouse game between censors and Chinese netizens?
Pepsi and Chinese pop-culture
Pepsi has been in China for over 30 years and faced the huge challenge of becoming Chinese. How did they succeed?
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment